Luminor Marina
Product Video
Product Video
Product Video
Year
'25
Client
Panerai
Service
Creative Direction - Editing
Year
'25
Client
Panerai
Service
Creative Direction - Editing
Year
'25
Client
Panerai
Service
Creative Direction - Editing
Discover the Luminor Marina, where heritage meets precision. This film highlights the watch’s iconic cushion-case design, robust crown-guard mechanism and signature marine legacy, presented with cinematic clarity and refined detail. From its luminous dial and streamlined silhouette to the finely crafted movement beneath the surface, each frame celebrates both timeless tradition and contemporary excellence.
Discover the Luminor Marina, where heritage meets precision. This film highlights the watch’s iconic cushion-case design, robust crown-guard mechanism and signature marine legacy, presented with cinematic clarity and refined detail. From its luminous dial and streamlined silhouette to the finely crafted movement beneath the surface, each frame celebrates both timeless tradition and contemporary excellence.
Discover the Luminor Marina, where heritage meets precision. This film highlights the watch’s iconic cushion-case design, robust crown-guard mechanism and signature marine legacy, presented with cinematic clarity and refined detail. From its luminous dial and streamlined silhouette to the finely crafted movement beneath the surface, each frame celebrates both timeless tradition and contemporary excellence.
© Luminor Marina
© Luminor Marina
© Luminor Marina
Challenge
The main challenge was to elevate a pure product shoot into something cinematic while maintaining total fidelity to the watch’s materials and proportions. The background replacement and environmental reflections required extreme precision — every lighting setup, surface, and shadow had to be digitally reconstructed and matched frame by frame to achieve a seamless, realistic result.
Solutions
I led the creative direction and post-production process, defining a clean, minimal aesthetic that emphasized the watch’s identity. We developed a controlled digital environment, refining light behavior and reflections through advanced compositing and color grading. The result is a visually refined and immersive film that enhances the Luminor Marina’s strength, elegance, and technical perfection.
Challenge
The main challenge was to elevate a pure product shoot into something cinematic while maintaining total fidelity to the watch’s materials and proportions. The background replacement and environmental reflections required extreme precision — every lighting setup, surface, and shadow had to be digitally reconstructed and matched frame by frame to achieve a seamless, realistic result.
Solutions
I led the creative direction and post-production process, defining a clean, minimal aesthetic that emphasized the watch’s identity. We developed a controlled digital environment, refining light behavior and reflections through advanced compositing and color grading. The result is a visually refined and immersive film that enhances the Luminor Marina’s strength, elegance, and technical perfection.
Challenge
The main challenge was to elevate a pure product shoot into something cinematic while maintaining total fidelity to the watch’s materials and proportions. The background replacement and environmental reflections required extreme precision — every lighting setup, surface, and shadow had to be digitally reconstructed and matched frame by frame to achieve a seamless, realistic result.
Solutions
I led the creative direction and post-production process, defining a clean, minimal aesthetic that emphasized the watch’s identity. We developed a controlled digital environment, refining light behavior and reflections through advanced compositing and color grading. The result is a visually refined and immersive film that enhances the Luminor Marina’s strength, elegance, and technical perfection.
Luminor Evolution
Panerai x Aviazione Navale
Luminor Evolution
Panerai x Aviazione Navale
Luminor Evolution
Panerai x Aviazione Navale